Broadcast Training Testimonials

Never before has a summer seminar received such rave reviews!  You hit the ball out of the park!  Your seminar was terrific and I can’t thank you enough for helping to make the day such a success.  I continue to hear nothing but excellent comments.  You did a fantastic job of interjecting some fun into the day as well as providing our members with very useful and much needed information.  As expected, you truly made the difference and we thank you for a job well done.  Thanks so much for sharing your time and talents with the broadcasters of Iowa.  I hope we have the opportunity to work together again soon.

Michael Guld gave his “How to Thrive….Not Just Survive in Today’s Market”   seminar at the Connecticut Broadcasters Association’s annual convention on October 14, 2010.   He educated, inspired and entertained for 3-hours.  His session was technically flawless and he commanded the room throughout.  All the feedback after the session was positive.  This was our first experience with Michael and we found he lived up to his billing and that he was very easy to work with.  I would be happy to recommend him.

Michael’s presentations are always right on target with great information that sellers can use to improve the bottom line.  His message is developed from many years of success in the broadcast industry.  Our members appreciate the content and style of his seminars and never fail to ask that we have him back.  In fact, this September will be the fourth time in the last 6 years that we’ve used Michael.

Over my career in broadcasting, I have heard more speakers and attended more training seminars than I care to remember.  In the interest of full disclosure, Thursday morning my attitude was not positive as I thought back to some of these, focusing on those that were exceptionally bad.  The term ‘jaded” comes to mind.  However, you have given me reason to believe again.  Your presentation was fun, inspiring, and intelligent, not to mention truly engaging from start to finish.  Thank you for taking time to make your way to Montana.

At our 2008 convention, Michael presented “How to Become a Million Dollar Rep.”   His presentation received such high praise,  I couldn’t wait to have him back to do “How to Thrive—Not Just Survive in Today’s Market.”  We got the opportunity to have him present at our 2010 convention and he did not disappoint.   Once again he hit a home run.  You cannot go wrong with Michael Guld!   He’ll provide an innovative, motivational presentation packed with valuable information.  And with every presentation you get a bonus:  He is one of the nicest guys you’ll ever work with.

WOW!  We’ve had the pleasure of hearing some great speakers address the Oregon Association of Broadcasters over the past many years, and some have received pretty high acclaim, but I can say with all honesty – you really tipped the scale this year with your sessions on “How to Become a Million Dollar Media Rep” and “Effectively Managing Your Multi-Tasking Day.” I had both ‘old-timers’ and ‘rookies’ come up and thank me for scheduling you to speak to the OAB.  Comments like, “He brought it home.”, “He made me think.”, “Why didn’t I think of that?”, “When is he coming back to the OAB?”, “He was great!” were heard over and over.  Michael, “Thank you!” You made me look like a genius for hiring you, and every meeting planner needs that once in a while.

You received the highest average score from our evaluations of any presenter.  Comments included in those evaluations made it clear your presentation hit home.  Phrases like “Best speaker we’ve ever had,” “He was Awesome!” and “He was inspiring” describe the feeling of our members.  They also thought the content was extremely useful, relevant and as one commented, “This is information I can use NOW.

Thanks so much for your keynote address at our Executive Forum!  I heard great feedback from our managers in small and large markets alike.  “When the Going Gets Tough in Broadcasting” acknowledged the frustration that our stations are facing in the current economy, but also offered actionable suggestions and opportunities for our managers.  As someone who remains involved in the industry, you bring tremendous credibility and insight to your presentation.  Moreover, your passion for this business is evident, and your approachable style allows you to really connect with your audience.

All I can say is, I can now echo the great comments I have heard for years from other state broadcast associations.  Michael’s background and experience makes him a perfect fit to train new and experienced sales reps.  Give him a problem and he will have a solution.  We will have him back in the near future.

We received great reviews on your sessions and you helped make the convention our best attended ever.  I thought the “dual session” idea worked well for our members.  Please let us know if we can help your business.  You sure did help ours.  Thanks again.

I’ve had the most incredible conversations and e-mails about your presentations!  Congratulations and thank you at the same time!  I sent a note to my National State Broadcast Association counterparts about the great feedback.”  Would you be interested in a repeat performance?

The voices of the radio and television sales account execs who attended your seminar, The Million Dollar Media Rep,” say it all, much better than I can.

“Great presentation…lots of great info!” “Would you please come and speak to our Ad Club?!” “Entertaining, fun, educational, easy to follow and learn!” “I thought it was a great workshop!”

Thank you so much for presenting an excellent seminar today in Seattle.  Your passion for radio sales shines through and the information you gave was extremely helpful.  I am now ready to not only review the materials you presented but to put those principles to action.  Thank you for being a positive testament to radio.

Just a note from a new fan!  Your seminar at the ABA in Little Rock was wonderful!  I bought your book, and intend to share it with my sales staff when I finish it.  Your mission statement says it all!  Even in small town radio, (Camden, AR...population 13,000), I expect to see huge advances!  Thanks again for a great seminar.

This was easily the best prospecting seminar I have ever seen.  My career in media sales began 22 years ago when I was 18.  Michael has defined everything I believe to be true and have used to build a successful career in this industry in addition to developing tools to help me quantify that which I could not previously explain.  Thank you for your time and work into this presentation.  It was well prepared and very well delivered!

I didn't want any more time to pass without saying thank you so much for working with the NextMedia group on Wednesday.  In our regular Thursday morning sales meeting, I was gratified by the enthusiasm each seller took away from the training session, and the specific lessons each person will adapt to their own personal selling. It's nice to see the staff pumped up and ready to take on the world ... perfect timing as we go into annual season.

Thanks again for a marvelous presentation that you gave in Madison!  I have been in advertising sales for over 20 years & have been at a lot of different seminars/workshops but I must say….I really enjoyed listening to you.  I like the way you put humor in your presentation.  I came in to the office on Friday and told both of my Managers that it was a GREAT seminar!